The General Counsel Team

Revolutionizing The Legal Industry

Bryan Rotella
Founder & Managing Partner
LinkedinTwitter Pagebryan@gencolegal.com

Bryan is “karma” for those who take advantage of others. After spending years in courtrooms and later boardrooms, Bryan recognized the billable hour was at the root of the reason most businesses today feel bullied in the relationship with their own lawyers.

EDUCATION

Pepperdine University School of Law, J.D.
Ohio State University, B.A.

BAR ADMISSIONS

California: 2002
Florida: 2003
Massachusetts: 2019
Texas: 2017

Sam Seaman
Lead Associate Attorney
Linkedin Pagesam@gencolegal.com

Sam was born to lead.  From his legal practice working shoulder to shoulder with business leadership teams to his prior experience coaching competitive soccer, Sam seeks out opportunities to learn how an organization and the individual can perform at their very best.  In his role as GenCo’s lead associate attorney, Sam brings his Kansas bred common sense focused approach every day to the handling the most important legal needs of GenCo’s clients.

EDUCATION

University of Florida Levin College of Law, J.D. cum laude
University of Saint Mary, M.B.A.
University of Kansas, B.A.

BAR ADMISSIONS

Florida: 2017

Christian Miles
Associate Attorney
Linkedin Profilechristian@gencolegal.com

Christian’s passion is problem solving.  The opportunity to do this without being a servant to the outdated billable hour led Christian to answer GenCo’s call – It’s Time to Lawyer Differently™.

Christian’s focus every day is to be the most trusted advisor possible to GenCo’s clients by learning every facet of their business. 

EDUCATION

Stetson University College of Law, J.D.
Rutgers University- New Brunswick, B.S.

BAR ADMISSIONS

Florida: 2017

Nicolette Figueroa
Associate Attorney
Linkedin Profilenicolette@gencolegal.com

Nicolette thrives on all things wellness.  She has found a perfect fit in her role as an associate attorney in GenCo’s innovative preventative model of attacking the long-term risks that often derail the future wellbeing of small to medium sized businesses.   Nicolette also draws on her prior work experience in data privacy best practices, a cutting-edge issue identified as an area for growth frequently with GenCo’s clients during our Risk Stress Test™.

EDUCATION

University of Minnesota Law School, J.D.
Mount Mary University, B.A.

BAR ADMISSIONS

Florida: 2018

Kurtis Hutson
Associate Attorney
Linkedin Profilekurtis@gencolegal.com

Kurtis is driven to be a part of highly successful teams.  He brings his background as a former Division One athlete to his legal practice, both in looking for leverage to find a competitive edge in negotiations, and in how best to minimize clients’ internal team member disputes, all in the interest of the overall risk/health of the business.

EDUCATION

University of Florida Levin College of Law, J.D.
Kent State University, B.A.

BAR ADMISSIONS

Florida: 2019

Beth Brashears
Law Clerk
Linkedin Profilebeth@gencolegal.com

Beth has always been a fighter in her education, work and life.  Her fiery spirit comes from her small-town Kentucky roots and the hard-working example of being raised a coal miner’s daughter.

In Beth’s role as a law clerk with GenCo Legal®,  she fights for our clients, including by preparing best-in-class pre-suit communications that have stopped formal claims from being initiated.

EDUCATION

Stetson University College of Law, Candidate for Juris Doctor ‘20
University of Kentucky, B.A.

Amy Frassa Rotella
Finance Manager
Linkedin Pageamy@gencolegal.com

Amy’s life has been a testament to organization and caregiving.  Her father, a Chief Master Sergeant in the Air Force, and her mother, the matriarch to six kids, set an example of an honest day’s work and attention to detail that Amy has exemplified in all that she does.

EDUCATION

Barry University – B.A., M.S.
University of South Florida – MLS

Renee Novak
Executive Assistant
Linkedin Pagerenee@gencolegal.com

Renee runs an Innovative “virtual assistant” business from Michigan, where she provides GenCo and our clients with VIP service

Unlike a typical executive assistant for a lawyer, Renee honed her business sense graduating Summa Cum Laude from Baker College with a Bachelor’s Degree in Business Management.

EDUCATION

Summa Cum Laude from Baker College with a Bachelor’s Degree in Business Management